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Lycra advert, 1966

Lycra advert, 1966

C018/0603

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Credit

HAGLEY MUSEUM AND ARCHIVE / SCIENCE PHOTO LIBRARY HAGLEY MUSEUM AND ARCHIVE / SCIENCE PHOTO LIBRARY

Caption

Lycra advert. This advert was produced by the US company DuPont. Founded in 1802, DuPont become one of the largest chemical companies in the world. It expanded into other areas, with an emphasis on materials science. In the 1950s, new materials developed by DuPont included the synthetic fibre lycra (spandex or elastane).

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Model release not available. Property release not required.

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